Business & Marketing

“In sales, it’s not what you say; it’s how they perceive what you say.”   – Jeffrey Gitomer   Small Business Strategies to Increase Sales In the United States, small businesses are said to account for almost 54 percent of all the sales. However, it is not easy to ensure that your business is generating […]

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The world is connected now, more than ever. While this brings many advantages, the way people connect can actually impose limits on how they interact. These limits can be seen as layers or constructs. Twitter, Facebook, LinkedIn, Google Plus, and so many other networks have their own independent content schemes and social structures. These limits can […]

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“It’s still word of mouth that is going to make or break a show, and while critics can’t help a show, they can hurt it.” – Mitch Leigh The every first thing that each of us learned the day we started going to school was that ‘human beings are social animals.’ We all enjoy having […]

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“Success in management requires learning as fast as the world is changing.” – Warren Bennis In any business organization, the chain of events that lead to its strong and sustained results start with the great managers. Managers defy the most common management practice with every turn. The defining contribution for a manager is to be […]

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“Management is efficiency in climbing the ladder of success; leadership determines whether the ladder is leaning against the right wall.” – Stephen Covey   For one to become an effective manager, one needs to have adequate experience in their respective industry. In addition to that, an effective manager also needs to have numerous management techniques […]

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“Ethics is knowing the difference between what you have a right to do and what is right to do.” – Potter Stewart Financial Results of a Business Are Affected By Ethics Businesses that hold strong ethical identity are known to maintain a high degree of stakeholder satisfaction.  This also positively influences the financial results and […]

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“People often say that motivation doesn’t last. Well, neither does bathing – that’s why we recommend it daily.”  – Zig Ziglar In any workplace environment, an employee may experience a feeling of dissatisfaction or unhappiness. Such burn outs are truly normal human emotion and happen mostly when one feels likes he/she is being forced into […]

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“You are your greatest asset. Put your time, effort and money into training, grooming, and encouraging your greatest asset.” – Tom Hopkins   Businesses have tremendously grown their investments in leadership training. In the United States, for instance, it is estimated that more than 14 billion dollars are invested into leadership training each year. Despite […]

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“Think twice before you speak, because your words and influence will plant the seed of either success or failure in the mind of another. “ — Napoleon Hill The Power of Influence When we think of influence and being influential what comes to mind? Is it the power to lift people up when they are […]

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When starting in business it is revitalizing to think that you are setting yourself up for a higher standard. We all have this unique goal or idea that comes to mind that we want to capitalize on. However there is one issue that I always see, and HECK, I TOO have been guilty of it […]

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